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The Opposite Entrepreneur

Episode 16: Tips in 10 with Founder and CEO of Defiant Enterprises Tom Freedman!

It's hard to wear multiple hats as a small business owner tasked with endless responsibilities while being a significant contributor to generating revenue.

Sales are among the most challenging obstacles any start-up will face to grow. For most, a full pipeline allows endless possibilities, whereas an empty pipeline brings an end to all possibilities.

With nearly three decades of professional development, Tom Freedman learned an important lesson: no matter how much he invested in training and development, the key to execution and application hinged on how it was delivered far more than what was being delivered.

In this episode of Tips in 10, Tom shares the five-pillar strategy that helped him effectively manage his pipeline to convert prospects into ideal customers.

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